✨ Experienced Web3 CMO: I'm a seasoned marketing professional with a deep passion for the world of Web3, especially DeFi. My track record includes finding product-market fit, defining use cases, building great user experience, helping founders get funding, getting projects listed on exchanges, leading marketing campaigns that have driven substantial growth and fostered vibrant community engagement. With over 15 years of experience in marketing and business development, I excel at getting results. Let's discuss how my expertise can elevate your growth efforts! 🚀
ETHLDN 2023 hackathon bounty winning team
“Tanya is a creative, driven, and results focused marketing and communications leader, who is adept at assessing an audience and understanding the right marketing and communications needs that would resonate. Tanya is incredibly intelligent, understands people, and is goal focused. She immediately grasped GoodDollar's complex model and developed a marketing plan to achieve key goals. She dove fearlessly into building and executing smart, effective, and goal-activated campaigns. More than that, she is a true professional with a terrific personality and great sounding board for me, who is a strong leadership addition to any team. As someone who had the fortune of working with Tanya as GoodDollar's CMO, I can recommend her for any crypto company, protocol or Web3 project without hesitation. She will be a tremendous addition to your organization.” Anna Stone Co-Founder GoodDollar and eToro ESG Strategy
“Tanya is a self-motivated, ambitious professional with a strategic perspective. Having attended some WIBF workshops Tania approached me independently to discuss several ways in which WIBF could improve its marketing and communications initiatives. She took the time to speak with multiple stakeholders, to put a sub-committee together and to explain her vision to the Executive Committee. Through her professional attitude, hard work; well beyond the call of duty for a volunteer, and her commitment to excellence she has made a visible impact on the development and improved profile of WIBF within the financial services industry.” Sylvana Caloni WIBF President
Tanya joined Pershing as Head of European Marketing, Communication and Business Planning. She immediately identified a clear strategy for positioning marketing in Europe and presented this to the annual leadership forum of our key 600 staff, gaining their buy in at a panel session. Her ability to act quickly was demonstrated within weeks of her joining by stepping up and organising a very sucessful annual client conference which involved proactively advising the leadership team and effectively aligning their presentations” Louise Bicknell, Pershing Chief Compliance Officer
‘I worked with Tanya when we were setting up Blueprint Management Associates, and I was very impressed by her ideas and her dedication to the joint initiative that we were progressing’ Peter Reed, Blueprint Management Associates
'I found Tanya to be hard-working and driven. She enjoyed her work and is results-orientated. She will always put in the vital extra’ Princewill Omorogiuwa, Entrepreneur. Speaker. Trainer. Educator. Author. Enabler
“In her global role at RBS, Tania provided invaluable support for the MaxTrad marketing effort. Her broad marketing talents, attention to detail, and responsible nature consistently produced outstanding work. Although we were on different continents and six hours apart, I knew I could count on Tania. Her positive personality and friendly demeanor was always present, making her a pleasure to work with.” Michael Roberts, Global Product Marketing Manager, ABN AMRO
“Tanya worked with Etherisc on a short term consultancy engagement, developing our high level marketing strategy. She was pragmatic, creative, structured and strategic in her approach. She undertook an enormous amount of great work in a short period of time and built positive relationships quickly. Well done and thank you!” Christoph Mussenbrock, CEO & Founder Etherisc